LotusJump Blog
Updates and news for the LotusJump community
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A special thanks to WISEOZ.com for today’s Tuesday Tip. WISEOZ is a free contest-based social community where people win prizes, collaborate, socialize, and connect through moderated play-as-you-please games called “WiseWits”.
Last week we talked about how social media is for everyone and this week we’d like to highlight how WiseOz has successfully used social media as a way to market their company.
WISEOZ has accounts on several of the big hitting social community sites and we do what we can to push our content out to those sites as frequent as possible. Everytime we release a new clue or award a winner, we Twitter. Everytime we publish a new WiseWit, we blog and bulletin it to MySpace and Facebook and dig it to Digg. Additionally, we have a SHARE feature on our WiseWit pages that easily allows users to do the same. We’ve gotten many new members from this approach and it keeps viral engine running.
Figuring out your own social media schedule may seem like a daunting task, but the benefits will far outweigh the hassle! Start by joining all of the major social media networks and start building your profiles one by one. As you familiarize yourself with each one, you feel more comfortable putting yourself out there and getting involved.
Leave a comment with your tip and we’ll consider publishing it with a link to your website in future Tuesday Tip editions!
Social Media has become a popular and necessary marketing tool for professionals across the board. If you haven’t jumped on the social media train - do it now! While there is always going to be something new to explore, social media is not going away anytime soon and the benefits of are endless.
A Special thanks to D.C. Criminal Lawyer Hecht & Associates for Today’s Tuesday Tip about how they use Social Media to help market their own firm. (Please Note: While these tips revolve around social media for lawyers, they can easily be adapted for most any profession.)
- Twitter is a great place to build relationships with clients, potential clients, other lawyers, etc. Not only is it an easy way for clients to communicate with us directly, but we can also use it as a tool to reach out to potential clients. By giving legal advice to individuals with questions, we’re providing our expertise, getting our name out there, and helping them at the same time. (Follow us @HechtLawyer)
- Facebook, while originally developed for college students, has greatly expanded over the last few years and now there are entire groups dedicated solely for lawyers. (Try searching for your industry and I’ll bet you’d be surprised how many different groups there are!) Establishing a Facebook network of other lawyers across the country, law school buddies and even undergraduate colleagues is a great way to build up your personal brand. Who knows, next time someone needs a lawyer in your area, your Facebook friends may recommend you.
- LinkedIn is another social networking site geared more specifically towards business. LinkedIn is a great place to connect with potential clients, employees, employers, and other members of your profession. LinkedIn aims at increasing business opportunities, and if used wisely can prove very fruitful.
Whether you’re an attorney, chef, plumber, business owner, or a doctor - recognizing the potential for increased networking and profitability from social networking sites can prove very valuable. And while social media is definitely changing the way in which people interact and network, it doesn’t mean that your traditional time-tested networking methods should be thrown out the window. Establish a healthy balance of both and you’ll begin seeing your network grow and your business flourish.
Want to get published? Leave a comment with your tip and we’ll consider publishing it with a link to your website in future Tuesday Tip editions!
The incredible power and influence that is now attainable through Twitter is helping connect individuals around the world and is giving businesses opportunities never before thought possible.
However, with power, comes responsibility.
Like with anything that you do online, you’re not invisible. What you do, say, and post is available for just about anyone to see. Forever. Even in the last few months, there have been several cases of “tweets” that, while seemingly harmless, have caused an eruption of social media mayhem. (Read more about the PC Magazine and Ketchum incidents)
So, without further adieu…
Our Top 5 Twitterquette (Twitter + Etiquette) Tips:
1. Give props where deserved. Instead of just copying what someone else has said, re-tweeting gives them credit for coming up with something tweet-worthy and exposes them to a whole new audience.So next time someone tweets something you love, do them a favor and RT … they’ll do the same for you in the future.
2. Keep private conversations private. Instead of holding a meaningless conversation with your buddy via 20 @s, consider DMing (Direct Messaging) instead. Which brings us to our next point…
3. Don’t over-tweet.While there isn’t a definitive number of how many tweets is too many tweets, use your head. Twitter is considered “micro-blogging”, but there are only so many people who care about every “micro” thing you do (i.e bathroom breaks, laundry, what you ate for lunch …*yawn*).
4. Learn to be concise. You only have 140 characters! (The character count even turns red when you’re about to reach your max) No one likes a ……
(…see what we mean? No one likes a half-tweet!)
5. And remember, EVERYTHING you tweet is HIGHLY visible.Don’t say something that you wouldn’t want your mom, boss, future employer, ex or even posterity to someday read.
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